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BNC Entrepreneur Event - April 14, 2010: Telling your Business' StoryWednesday, April 14, 2010 from 8:00 AM to 11:00 AM (CT)Chicago, United States |
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Event Details
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BNC Entrepreneur Event - April 14, 2010 Telling your Business' Story Kevin Callahan, consultant and founder of the COO’s Bulldog, recently spoke to an entrepreneur that was exceedingly frustrated, “I am very good at what I do, but I have a very hard time explaining what I do to other people. When I talk about my business, I feel as if I am scaring them away!” After finding out that the entrepreneur knew his business so well that he was bombarding his potential clients with a level of detail that was highly intimidating, Kevin spent some time with the entrepreneur distilling a very precise set of information: what were the ways that his customers would benefit from his services. Once he had distilled all his information into a short story that contained all the elements of a story, a main character, conflict (drama) and resolution he found it much easier to explain his business. During this interactive session, we will spend some time exploring the technique used to interpret stories about you and your business into the "Story" of your business. After the workshop each participant will present a story to the group. Most importantly, you will take away a technique that you can use to continue refining your business’ story as your business evolves. Process will consist of:
NOTE: We are starting a bit earlier than usual and we are limiting attendance to 12 This event is for small business owners who have their own product or service they provide. |
About the Facillitator:
Kevin Callahan is
the principal of The COO’s Bulldog, Inc., helping operating executives find and
fix problems in their businesses. He was named the COO’s Bulldog by a client
because of his persistent manner of finding and focusing on what is important in
order to solve a problem. In
addition, Kevin is the Director of the Chicago Chapter of the COO Forum and a
volunteer trainer at the Barrington Career Center, where he teaches several different
seminars.
Kevin is the author of two books on Project Management and has gained his gray hair the old fashioned way; he earned it by experience, working in many different industry verticals and for different companies, from Fortunes to small businesses. Kevin has an MBA from the University of Notre Dame and is a certified PMP by the Project Management Institute. You can view his blog at http://coobulldog.wordpress.com.
Agenda
8:00 Check-in begins & time for networking- Breakfast rolls and beverages served
8:30 Welcome, announcements and brief group intros
8:35 Workshop begins
9:30 Presentations
10:55 Raffle and Wrap-up
11:00 Meeting closes
There are no refunds offered. However, credit will be offered to a future event if given a 24 hour notice (April 13, 8:30 am) and must be used within 1 year.
Thanks to our sponsors
Corporate Sponsor
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Meeta Vakil, CRPC ® Financial Advisor |
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For inquiries such as small business sponsorship, donations to the raffle, or if you did not receive a confirmation contact us at sbarahia@bnchicago.org or call 312-371-3786.
The BNC Entrepreneur Group is for startups, small businesses, solopreneurs or anyone interested in becoming an entrepreneur. The purpose of the group is to share resources, best practices, and experiences to support each other in leading a successful company. We meet on the 2nd Wednesday of the month.
The BNC Entrepreneur Group is not a place to advertise to other entrepreneurs. Instead the group promotes business by providing a setting where committed professionals can build mutually beneficial relationships that lead to optimal opportunities for success. Remember people do business with others that they ‘know, like and trust!’.
When & Where
Wells Fargo Advisors
Adams and Canal
222 South Riverside Plaza, 3rd Floor
Chicago,
60606
Wednesday, April 14, 2010 from 8:00 AM to 11:00 AM (CT)
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Hosted By
Business Network Chicago
BNC is a professional networking and career development organization which currently serves over 4000 members in the greater Chicago area. Our mission is to bring together professionals to educate and facilitate the development of mutually beneficial "win-win" relationships. We support members in all phases of their career whether looking for a job, clients, talent, capital, strategic alliances, or innovative ideas.